Business Broker | General Business, Trades & Services, Hospitality | Tauranga
Selling businesses with experience, strategy, and results.
Wayne is a Tauranga-based business broker helping Bay of Plenty business owners prepare for and complete successful business sales. With more than eight years' experience at ABC Business Sales and 55+ completed transactions, he has advised vendors and buyers across hospitality and general business, and is now applying that expertise to trades, services and retail.
His international career across London, Miami, Guangzhou and Hong Kong has given him a strong ability to connect with people from different backgrounds and navigate complex negotiations with clarity.
His background as a business operator gives him a practical understanding of what buyers look for, and of the time, effort and investment owners have put into building their businesses.
Here's what that experience means for you: a fair price, on time, backed by real numbers.
- 55+ businesses sold across hospitality, retail and general business.
- 90%+ of sales achieved within appraised value
- Average time to sell of around 12 weeks for well-priced businesses with strong market appeal
See Wayne's latest activity and Bay of Plenty market insights on LinkedIn.
"Wayne was a fantastic agent to deal with and went above and beyond to get the deal done." — Derek Orchard, ABC Business Sales Vendor
Wayne’s clients regularly mention the same qualities: clear communication, strong sector knowledge, and reliability under pressure. He stays closely involved and responsive, even when a deal gets complicated.
A practical, hands-on approach to business sales
Wayne manages the full sale process himself, from appraisal through to settlement. He qualifies buyers early, so vendors can focus on serious opportunities rather than unnecessary disruption. He keeps buyers and their advisers informed throughout, to maintain momentum and resolve issues before they cause delays. His appraisals are built on comparable sales and current market evidence, giving vendors what they need to make informed decisions on pricing and timing. A key strength Wayne brings to every transaction is his ability to identify and communicate the value of a business beyond the numbers. By helping buyers recognise opportunities they may not have initially considered
Specialist knowledge that works for you
Wayne brings hands-on experience across these key areas, and more, giving you a broker who understands your business, not just the sale.
- Cross-cultural and international buyer negotiation
- Business appraisal and valuation
- Complex, higher-value transactions
Recognition and Awards
Wayne is part of the ABC Business Sales Tauranga team, winner of the 2022 REINZ Small Business Brokerage Office of the Year award.
Have a chat with Wayne to get a no-obligation appraisal and learn what your business could be worth. Call 021 064 7355
The ABC Business Sales Advantage
Wayne is backed by the strength of ABC Business Sales, New Zealand's largest and most experienced business brokerage. With dedicated in-house legal, marketing and strategic deal support, access to a nationwide buyer network, and strategic relationships with financial institutions that help purchasers explore finance solutions, ABC provides the expertise and resources to help navigate every stage of the sale process.
With more than 40 years' experience and over 10,000 businesses sold, ABC combines local broker expertise with national capability to help business owners achieve successful outcomes.
